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Why Variable Data Printing Works: Audience, Offer, Creative — In That Order

Personalized print gets results. One of our longtime clients rebuilt their direct mail...

What Is Variable Data Printing? (And What It Isn’t)

You’ve gotten the mailer with your name printed in the headline. Maybe it...

CMYK, LAB, RGB, and Pantone: A Designer’s Guide to Color

When printing high-quality materials like business cards, brochures, or posters, accurate color representation...

2024 Logistics & Fulfillment Trends

In 2024, the logistics and fulfillment landscape has been shaped by several key...

10 3PL Experts to Follow in 2024

Over the past few years, the global supply chain has experienced a number...

Revolutionizing Inventory Storage: The Power of Print on Demand

Print on Demand (POD) has revolutionized the commercial printing industry by transforming how...

Unique Items to Put in College Welcome Kits: Fall 2024

There is no better way to welcome students to campus than by packaging...

The Power of Direct Mail: Understanding USPS’s “Industry Insights on Direct Mail”

Direct mail marketing remains a driving force across diverse industries, shaping customer engagement...

How AI and Automation Enhance the Commercial Print Industry

We’re in some exciting times in the commercial print industry! AI and automation...

5 Benefits to Preparing your File Properly for your Printer

Properly preparing your print file for the printer offers several significant benefits, ensuring...

How an Internal Website is Key to Employee Communication and Efficiency

An internal website, often referred to as an intranet, is a powerful way...

6 Ways to Increase Customer Engagement with Print

The more you interact with something, the more likely you’ll remember it. This...

Planet-Friendly Promotional Products for Earth Day

In today’s world, the importance of sustainability cannot be overstated. Companies and individuals...

E-Commerce Shipping and Fulfillment: Acronyms and Terms You Should Know

It happened again. You were listening to a webinar on e-commerce best practices,...

Feeling Bookish? Read Up on Endsheets, Gatefolds, Enclosures and More

The right content is necessary to create a real page-turner. In a novel,...